Cookie Policy
WhichDating.com uses cookies to analyse site traffic, remember your preferences, and support affiliate link tracking. This policy explains what cookies are, which ones we use, and how you can manage or disable them.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, understand how you use the site, and deliver a better experience. Cookies can be "first-party" (set by WhichDating) or "third-party" (set by external services we use).
Cookies We Use
Essential Cookies
These are required for basic site functionality. They do not collect personal data and cannot be disabled without affecting your experience.
| Cookie | Purpose | Duration |
|---|---|---|
| Session ID | Maintains your browsing session | Session |
| Cookie consent | Remembers your cookie preferences | 12 months |
Analytics Cookies
We use analytics cookies to understand how visitors interact with our site — which pages are most popular, how long visitors stay, and where traffic comes from. This helps us improve our content and user experience.
| Cookie | Purpose | Duration |
|---|---|---|
| Google Analytics (_ga, _gid) | Anonymous usage statistics | Up to 26 months |
Analytics data is anonymised — we do not track individual users or link analytics data to personal information.
Affiliate Tracking Cookies
When you click a "Visit Site" link on our reviews or comparison pages, affiliate tracking cookies may be set by the dating platform or affiliate network. These cookies allow the platform to attribute your sign-up to WhichDating so we can receive our affiliate commission.
These cookies are set by third parties, not by WhichDating. Each affiliate network and dating platform has its own cookie policy. Common affiliate cookies include:
| Network | Purpose | Typical Duration |
|---|---|---|
| Impact | Affiliate conversion tracking | 30–90 days |
| CJ Affiliate | Affiliate conversion tracking | 30–45 days |
| Direct platform tracking | Affiliate conversion tracking | 30–90 days |
How to Manage Cookies
Browser Settings
All modern browsers allow you to view, manage, and delete cookies. You can usually find cookie settings under "Privacy" or "Security" in your browser preferences:
- Chrome: Settings → Privacy and Security → Cookies
- Firefox: Settings → Privacy & Security → Cookies
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and Site Permissions
Opting Out of Analytics
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Impact of Disabling Cookies
If you disable all cookies, most of WhichDating will continue to work normally. However:
- Your cookie preference settings won't be remembered
- Analytics cookies help us understand which content is useful — disabling them means your visits won't be counted in our analytics
- Affiliate tracking cookies ensure we receive commission for referrals — disabling them does not affect your experience on the dating platform
Changes to This Policy
We may update this cookie policy as our use of cookies changes. The "Last Updated" date below reflects the most recent revision.
Last Updated: March 2026
Contact
If you have questions about our use of cookies, please visit our Contact page.
Frequently Asked Questions
No. We do not run display advertising that uses cookies for targeting. The only third-party cookies on our site come from analytics (Google Analytics) and affiliate tracking when you click outbound links.