Hily Review 2026: Honest Rating & Expert Verdict
Hily (originally "Hey, I Like You") is an AI-powered dating app with approximately 28 million users that emphasises compatibility scoring and video features. The app uses machine learning to analyse your swiping behaviour and conversation patterns to refine match suggestions over time — similar to Zoosk's behavioural matching but with a stronger emphasis on video content. Hily Stories (short video clips), live streaming, and video chat are all integrated. The free tier is generous (including messaging), and premium (~$14.99–$27.99/month) adds visibility and advanced features. Hily works well for users who enjoy video-forward dating and AI-driven matching. However, it lacks the brand recognition and user density of Hinge, Bumble, or Tinder in English-speaking markets, and profile quality is variable.
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What Is Hily?
Hily (an acronym for "Hey, I Like You") is an AI-powered dating app launched in 2017. It has grown to approximately 28 million users and differentiates itself through machine-learning-driven compatibility scoring, video-first features (Stories, live streaming, video chat), and a gamified experience that includes icebreaker games and quizzes. The app learns from your behaviour — who you like, how long you view profiles, and your messaging patterns — to progressively improve match quality. Hily is available on iOS and Android.
Key Features
| Feature | Detail |
|---|---|
| Users | ~28 million |
| Target Age | 22–40 |
| Matching | AI behavioural matching + compatibility scoring |
| Video Features | Stories, live streaming, video chat |
| Pricing | Free tier / Premium ~$14.99–$27.99/month |
| Unique Selling Point | AI-powered matching with video-first features |
| Platforms | iOS, Android |
What We Like
What Could Be Better
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